Did you know? The Red Ribbon Campaign was started when drug traffickers in Mexico City murdered DEA agent Kiki Camarena in 1985. This began the continuing tradition of displaying Red Ribbons as a symbol of intolerance towards the use of drugs. The mission of the Red Ribbon Campaign is to present a unified and visible commitment towards the creation of a drug-free America.
This year, we are celebrating Red Ribbon Week October 22-26 with a Kick-Off Breakfast on October 19 hosted by our local Chambers of Commerce. Red Ribbon Week is a time dedicated to teach and encourage students across the nation to make healthy choices.
But in C-FB ISD, we focus on this more than just one week out of the year – we are always modeling and teaching our students about living a healthy life. C-FB ISD encourages healthy choices all year but we dedicate one week a year to teaching our students to say “no” to drugs and to live a drug free life. 
So how do we do it? Well, it comes down to helping students develop character. Roy Disney once said, “It's not hard to make decisions when you know what your values are.” In C-FB ISD, we live the character values of cooperation, integrity, pride, respect, responsibility, service and citizenship. We are deliberate in teaching students to respect themselves, their health, and others around them. Saying “no” to drugs is just one way that students respect themselves. Students, who are healthy, are prepared to learn. More than that, students who live a healthy life can accomplish their dreams. And in C-FB, that is what we are about. We want students to have high achievement so they can reach their full potential. Link to Red Ribbon Week activities
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